Amazon Tightens Supplement Controls in 2025

Summary

In November 2025, Amazon significantly tightened its compliance requirements for dietary supplements. Thousands of listings were suspended.

Background

This article addresses current developments in the regulation of dietary supplements. The information provided is based on official publications from EFSA, BfR, UK FSA, and other European authorities.

Key Points

• Point 1: Regulatory changes have a direct impact on your products
• Point 2: Compliance checks should be conducted regularly
• Point 3: Multi-country launches require country-specific adjustments
• Point 4: Health claims must strictly comply with EFSA guidelines
• Point 5: Labeling requirements vary between EU member states

Practical Recommendations

For Manufacturers

1. Immediate Review: Check your existing formulations
2. Documentation: Ensure complete compliance documentation
3. Multi-Market: Consider country-specific requirements
4. Timeline: Plan reformulations in a timely manner

For Retailers

1. Supplier Check: Request up-to-date compliance documents
2. Product Review: Use automated tools like Supplement-Check.eu
3. Inventory: Review existing stock for compliance
4. Marketing: Adjust claims and descriptions

Compliance Check with Supplement-Check.eu

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✅ Automatic maximum level checks (BfR, EFSA, UK FSA, Swiss FSVO)
✅ Health claims validation
✅ Country-specific warnings and recommendations
✅ PDF/Excel export for your documentation
✅ AI-powered fix suggestions for non-compliance

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Conclusion

The regulatory landscape for dietary supplements in Europe is continuously evolving. Regular compliance checks are essential to avoid sales bans, warnings, and hefty fines.

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Published on: 2025-11-18
Category: case-studies
Reading time: 10 minutes

Disclaimer: This article is for informational purposes only and does not constitute legal advice. For legally binding information, please consult a specialist lawyer in food law.